Dallas trademark attorney, Wendy B. Mills works closely with clients to develop strategies that protect and maximize the full value of their brand. Today’s businesses increasingly utilize various types of mass media and marketing schemes to promote their goods and services or their name and invest a great deal of time and money into developing said name, commonly known as a brand. Once the business has invested their time and money into developing a brand(s), the business must protect that brand(s), because the brand becomes associated with the business and as such the good will and reputation of the company becomes linked with the reputation of the brand.
Trademark registration procurement is the best way to protect the company’s good will, reputation and investment. Ms. Mills has experience with the following:
- Strategic branding counseling
- Filing applications to obtain registrations from the USPTO
- Domain name strategy counseling and protection
- Licensing
- Assignments and due diligence
- Trademark and trade dress counseling
